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This year, Super Bowl advertising attempted to reclaim the element of surprise. This domineering tactic indicates a major shift from previous years with an interesting result. Traditionally, Super Bowl advertising has become its own championship showdown, showcasing some of the best ads of the year. Not to mention, it constantly has the highest rates of […]
Let’s be honest. Most of us suffer from inbox overload, and filing through dozens of unwanted emails is just added stress. Nearly 105 billion emails are sent each day and this number is expected to reach 246 billion before 2020. For some, email campaigns are great at providing information directly to the consumer. However, for […]
As the Super Bowl approaches, there is no shortage of talk anticipating this year’s ads. More than 40% of American households are expected to tune in! It’s no secret the market for ad time is extremely competitive during this period of highly engaged viewers. However, with last year’s ads priced at nearly $5 million for […]
As consumers, we generally don’t realize the exact point we become brand aware. Throughout our daily lives, we interact with so many different brands without thinking about it but usually end up being subconsciously loyal to a select few. Although the number seems high, some studies suggest that we interact with around 4,000 different ads […]
2017 was a big year for digital and tech — and 2018 is looking to be even bigger! As technologies have evolved, brands now connect with consumers in new ways as they demand a more integrated experience. We share what we think are the major 2018 digital trends: Artificial Intelligence (AI) Will be Commonplace Artificial […]
As we look back, 2017 consisted of many powerful marketing and PR campaigns – ones that have helped grow brands by touching on universal truths that resonate with their audiences. As marketers, it’s no surprise we admire when a campaign hits the mark. Let’s take a look at some of our favorites of the year. […]
We are living in a connected world, a world where most rely on social media platforms to get their latest news. According to a recent PEW Research Center study, in 2017 two-thirds of U.S. adults received news from social media sites, predominantly Twitter. Social media has affected not only how we consume news but how we engage […]
From YouTube stars to lifestyle bloggers, influencer marketing has emerged from the social media landscape as a new opportunity for marketers. The buzziest of buzzwords at the moment, influencer marketing has gained traction for becoming an effective campaign strategy. In fact, a study suggested that 60% of marketers were increasing their influencer marketing budgets. However, like most trends, it […]
On November 15th, We held our Noisy Trumpet Grand Opening to celebrate officially opening our doors for business. The night of our grand opening was filled with great food, provided by Silo, great people, and great music from the amazing The Jim Collum Band. We had blast with a few of our clients and enjoyed getting to […]
If you run a Facebook Page for your business like most of us, you are well aware that it is a constant battle to get adequate reach with organic posts. In fact, there has been a steady decline in Facebook Page’s organic reach in recent years, all thanks to the increasing competition. Soon, this problem may be replaced […]
In the vast sea of social media, it’s sometimes hard to stay updated on all the changes that take place. A larger issue emerges when marketers and business professionals miss the opportunity to jump on trends that engage consumers. Without adapting to current trends, marketers lose influence over consumers in every media consumption shift; this […]
A new San Antonio company hopes it can break through the creative commotion and win clients seeking to cut through their own consumer clutter. Noisy Trumpet, a digital media and public relations agency that will be based in Northwest San Antonio, is not your typical startup. Its founder — president and CEO Fran Yanity — […]
They may buy ugly houses, but their digital is sure to be gorgeous. Not to mention their PR coverage. Noisy Trumpet is excited to announce an agreement with HomeVestors for local digital and PR needs. HomeVestors has been providing Americans with an alternative to listing their house for over 20 years and is an expert resource for helping […]